504 Main by Holly Lefevre: Road Tripping to Dallas: SoFabU On The Road
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Friday, May 1, 2015

Road Tripping to Dallas: SoFabU On The Road

I am super excited to be hitting the road to attend SoFabU On The Road in Dallas and I am getting a discounted ticket in exchange for this blog post. I want to share the details of this fabulous event with you...in case you are up for a road trip too. (And hurry Dallas is coming up on 5/30/2015!). Keep on reading the for the scoop!
I have been a member of Social Fabric for a few years. Social Fabric was my first serious foray into working with brands and I have been able to participate in some amazing campaigns, like hosting an ice cream social for my daughters class and my trip to New York City! But I quickly realized it is so much more than that. It is an amazing blogging community filled with educated knowledgeable experts and bloggers.There is so much important information to be shared and now they have  found a new way to do just that: SoFabU on the Road.


SoFabU on the Road is a unique event that allows influencers to take advantage of educational opportunities that will help set them a part from the rest.
SoFabU on the Road features hands-on, interactive sessions for influencers to implement what they're learning on the spot. The sessions are paired with fun city-specific adventures where attendees get to practice their newly learned skills.

Events are open to all bloggers and influencers! Here the upcoming cities!

May – Dallas
June – NYC
July – Chicago
Aug. – Minneapolis
Sept. – Atlanta
Oct. – Bentonville


SOFabU on the Road has already hit many cities and might be coming to one near you soon (see above), but I am going to tell you a bit about what is happening in Dallas at the Gaylord Texan on May 30, 2015, and give big shout out to the following national sponsors supporting the event.


http://www.mullerquaker.com/


http://www.johnnyrockets.com/


http://www.kraftrecipes.com/home.aspx
http://iblog.com/


And of courset there is an amazing speaker....
Randi Dukes of Dukes and Duchesses will be the speaker in Dallas. I just love her (I met her in New York). And cannot wait to hear what she has to share with us!

Here's a little bit about Randi!
Randi Dukes is the founder and creator of Dukes and Duchesses, a craft and DIY blog that has grown from a hobby into a business over the last few years. Randi loves creating sponsored content for companies and has worked with many large brands including Better Homes and Gardens, Michaels, and The Home Depot. Randi is passionate about using social media to promote and monetize her site and has developed strategies that have brought consistent growth in her social media platforms and steady, increasing traffic to her site. She has over half a million combined followers on her various social media channels. Randi has previously spoken at Haven Conference and loves sharing with and encouraging other bloggers. Regularly featured on sites such as Today, Country Living, and Buzzfeed, Randi enjoys inspiring people with simple seasonal and everyday projects. Randi lives in Dallas with her husband, five kids, and a very dirty dog.

Other highlights of Dallas include: 
  • How to Use Social Media to Drive Blog Traffic: Attendees will learn the secrets of using social media platforms {Facebook, twitter, google plus, pinterest, and instagram} to build an audience and drive traffic to their site.  Whether a brand new blogger or a proficient user of social media, you’ll learn tips and tricks for branding your social media platforms, finding your voice, increasing social media followers, enhancing engagement, and forming a lasting social media strategy and presence on all platforms. 
  • A planned video, photography, instagram more details coming)
  • Networking, brands and other learning opportunities (check out the agenda on the SoFabUOTR website!)
And here's a bit about Collective Bias and Social Fabric
Collective Bias® is the only shopper social media company that solves shopper marketing problems by weaving together organic social content with engaging, real-life stories to generate millions of impressions, increased share of voice, SEO and retail sales for brands and retailers. Top brands such as Tyson, NestlĂ© and Duane Reade rely on Collective Bias to sell their stories socially. Based in Bentonville, Arkansas, with satellite offices in New York City, Chicago, Minneapolis, San Francisco, Cincinnati and London, Collective Bias was named one of America's 25 Most Promising Companies by Forbes and a part of the Inc. 5000.

Social Fabric® is Collective Bias’ proprietary community of nearly 3,000 shopping-focused influencers with an aggregate multichannel reach in excess of 130 million. For more information, please visit Collectivebias.com or find us on Facebook and Twitter.




In the last year (plus) my blogging has taken a back seat to my real life, but I am ready to get and stay motivated and there is no better way to do this than by hitting the road for #SoFabUOTR Dallas.

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This post is written and created at 504 Main by Holly Lefevre

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